Welcome to Downtown Sarastoa
Our Alliance Advocacy
The Downtown Sarasota Alliance (DSA) is the heartbeat of our city’s urban core. As a 501(c)(3) non-profit organization, we serve as the unified voice for the residents, business owners, and visionaries who call downtown home. We believe that a great city doesn’t just happen—it is built through collaboration, advocacy, and a shared passion for our local community.
HOW WE HELP SERVE OUR DOWNTOWN SARASOTA COMMUNITY
BANNER PROGRAM
The Alliance helps to maintain the downtown Banner’s through our Streetlight Pole Banner Program. This is an opportunity for non-profits and businesses to promote their events!
Banners promote visually the energy and vitality of downtown Sarasota to downtown residents, businesses, customers, employees, and visitors!
NEWS & EVENTS
Keep Sarasota Beautiful Clean-up Day, Ringling Blvd.
03/14/2026 9:00 AM
Bayfront Park – 5 Bayfront Drive, Sarasota, FL 34236
4th Annual Downtown Sarasota Fine Art and Craft Fair
03/14/2026 10:00 AM
Main Street, Sarasota FL
CITY GUIDE
The Downtown Sarasota City Guide is thoughtfully organized by districts and key areas, making it simple to navigate everything the city has to offer. Each section is color-coded for quick reference, allowing you to easily match locations with the corresponding areas on the map. You can spend less time searching and more time exploring downtown Sarasota.
MEMBERSHIP
With a Downtown Sarasota Alliance (The Alliance) membership, you gain access to the visibility, marketing, and promotional power we provide for the downtown business community. For over two decades, we have built a trusted reputation as a go-to resource for both locals and visitors looking to explore, support, and engage with downtown Sarasota.
Stay in the loop on news and events. Sign up for our Newsletter!
The Downtown Sarasota City Guide
The Downtown Sarasota City Guide is organized by districts/areas and color coded for easy to find landmarks on the folded map located in the center of the City Guide.
FAQ
What is the Downtown Sarasota Alliance?
The Downtown Sarasota Alliance is a community organization dedicated to strengthening and promoting the downtown Sarasota district. We connect businesses, residents, and local leadership to create a vibrant, thriving downtown environment.
40+
Members
18+
Events Hosted
Who can become a member?
Anyone can become a member! Our mission is to provide a place for residents, businesses, and visotors to utilize to find the best that is Downtown Sarasota FL. We offer Corporate Business, Small Business, Non-profit, and Friends of Downtown Membership Levels.
What are the benefits of becoming a member?
All members (Business & Non-Profit) receive these exclusive professional perks:
- Digital Visibility: A full business listing on the DSA website with images and SEO-optimized contact info.
- The City Guide: A Bold Business Listing in our annual Downtown City Guide (35,000+ copies distributed to the SRQ Airport, hotels, and visitor centers).
- Direct Outreach: Event and News can be shared via our Monthly Newsletter Email Blast to our network of residents and businesses to showcase your events or promotions.
- And more.
Marketed by Experts: Benefit from the DSA’s year-round multi-channel marketing of "Downtown Sarasota" to locals and tourists.
How do I join the Alliance?
You can join the Alliance by clicking HERE.
How can I promote my business or event downtown?
Please share your upcoming event and news with our team at DSA@DSASarasota.com
Contact us
Have a question, want to get involved, or interested in membership? We’d love to hear from you.
Address
1330 Main Street, Suite 10 Sarasota, FL 34236
